BenefitEd Moves Forward With Nelnet as Sole Owner

BenefitEd’s story began in 2016 as a Nelnet pilot program designed to help employers offer benefits that truly make a difference. In 2017, we officially launched as a joint partnership with Ameritas, combining expertise to bring innovative solutions to the market.

Nelnet recently took full ownership of BenefitEd by purchasing Ameritas’ interest in the business. This move reflects the long-term value Nelnet sees in BenefitEd and the impact we can make together.

What does this mean for you? In short—business as usual, with even more opportunity ahead. Our services, team, and the experience you’ve come to trust remain the same. Ameritas continues as a valued distribution partner, ensuring continuity and collaboration.

By bringing BenefitEd fully under the Nelnet umbrella, we’re able to move faster and think bigger—creating innovative solutions that better serve you and your employees. This strategic step positions us to deliver even greater impact for your organization.

Thank you for being part of this journey. The future looks bright, and we’re here to keep making benefits simpler, smarter, and more meaningful for you and your employees.

Have questions?

We’re here to help. Contact us today.